Privacy Policy

Effective date: September 2026

Primarie Pilates LLC (“Primarie,” “we,” “our,” or “us”) respects your privacy and is committed to protecting it through our compliance with this policy (this “Privacy Policy”). This Privacy Policy describes how we collect, use, process, retain, and disclose personal data about you when providing services to you through our website, scheduling platforms, applications, and services that link to this Privacy Policy (our “Services”) and our practices for using, maintaining, protecting, and disclosing that information.

1. Information We Collect

1.1 Personal Information

When you create an account, book a class, or purchase a membership, we may collect your name, email address, phone number, and billing address.

1.2 Visual Information

We may collect visual images of individuals who enter our studio located at 200 S Main Street, Providence, Rhode Island, 02903 (the “Studio”), through video surveillance systems used for safety and security purposes. Our surveillance systems record video images only and do not record audio.

1.3 Health Related Information

As part of our onboarding process, new clients complete a New Client Health Screening before participating. Primarie will maintain health related information provided by clients only as reasonably necessary to assess participation readiness, and such information shall be kept in a confidential manner and will use such information solely for purposes related to client safety, provision of Services, business operations, legal compliance, and risk management. We will not affirmatively determine whether you are medically fit to participate but we may suggest that you seek approval from a physician or physical therapist.

1.4 Billing Information

Payment details are collected and processed through our third-party payment and scheduling platform, Mariana Tek, and its payment processor, Stripe. We do not store your full payment card details.

1.5 Website Usage Data

We automatically collect certain information when you visit our website, including your IP address, browser type, device information, and pages visited, through Google Analytics.

2. How We Use Your Information

To provide and manage our Services, including booking and class administration
To maintain the safety and security of our clients, staff, facilities, and property and to investigate incidents or unauthorized activity
To process payments
To allow instructors to plan safe, appropriate class modifications based on health screening information you provide
To communicate booking confirmations, receipts, and Studio updates
To send marketing communications, with your consent where required
To analyze and improve our website and Services
To comply with legal and regulatory obligations

We do not sell your personal information.

3. How We Share Information

We share information with the following categories of service providers, solely as necessary to operate our business:

Mariana Tek and Stripe, for scheduling and payment processing
Xplor Growth for marketing purposes and client relationship management
IPStudio, for website hosting
Google Analytics, for website usage analytics

We do not share your health screening information with any third party except as necessary to provide our Services, or as required by law.

We may disclose information if required by law, or in connection with a sale, merger, or transfer of substantially all of the assets and/or equity interests of Primarie.

4. Cookies and Tracking Technologies

Our website uses cookies and similar technologies through Google Analytics to understand how visitors use our site. You can manage or disable cookies through your browser settings.

5. Video Surveillance

Certain areas of the Studio are monitored by security cameras that record video images only and do not capture audio. By entering the Studio, you acknowledge and consent to this video surveillance.

6. Data Retention

We retain the categories of information described in this Privacy Policy for as long as necessary to fulfill the purposes described or for as otherwise legally permitted or required, such as maintaining the Services, operating our organization, complying with our legal obligations, resolving disputes, and for safety, security, and fraud prevention. This means that we consider our legal and business obligations, potential risks of harm, and nature of the information when deciding how long to retain information.

Categories of information collected and retained through third-party provider platforms, including, without limitation, Mariana Tek, Stripe, IPStudio, Google, and Twilio, are subject to each third-party provider’s own privacy policy, available at their respective websites.

7. Data Security

We use reasonable administrative, technical, and physical safeguards to protect your information. No system is completely secure, and we cannot guarantee absolute protection of your data. In the event of a data breach affecting your information, we will notify you in accordance with applicable Rhode Island and federal law.

8. Questions About Your Information

If you have questions regarding the information we maintain about you or wish to request updates or corrections to your information, please contact us at our email address listed in Section 15. We will consider requests regarding access to, correction of, or deletion of information in accordance with applicable law and our legitimate business, legal, and record-retention requirements.

9. Marketing Communications

You may opt out of receiving promotional emails, newsletters, and other marketing communications from us at any time by following the unsubscribe instructions included in the communication or by contacting us at our email address listed in Section 15. Please note that we may continue to send you non-promotional communications relating to your membership, scheduled classes, billing, purchases, safety matters, policy updates, or other administrative matters.

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

10. Children’s Privacy

Our Services are intended for individuals eighteen (18) years of age or older. We do not knowingly collect information from anyone under eighteen (18) years of age.

11. Third-Party Services and Links

Our website may contain links to third-party websites, and we integrate with third-party service providers as described in Section 3. We are not responsible for the privacy practices of these third parties, and we encourage you to review their policies separately, including, without limitation, Mariana Tek’s privacy policy, for any information collected through their platform.

12. Not a Healthcare Provider

Primarie is not a healthcare provider and generally is not a covered entity under the Health Insurance Portability and Accountability Act (HIPAA).

13. Policy Updates

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised effective date. Material changes will be communicated by email where appropriate.

14. Relationship to Other Agreements

This Privacy Policy is incorporated into the Studio’s Terms of Service. If there is a conflict between this Privacy Policy and the Terms of Service regarding the collection, use, disclosure, retention, or protection of personal information, this Privacy Policy will control with respect to those privacy matters.

15. SMS and Mobile Information

16. Contact Us

Primarie Pilates LLC 200 South Main Street Providence, RI 02903 Email: hello@primariepilates.com